Tested by an entire kindergartenToys are made for playing, that's their purpose. Therefore, we dump a pile of products at the local kindergarten when we are developing new items. This is the ultimate test to see whether the products can last active play. If they hold up as they should, we continue the process towards final production. But should we encounter an issue, then we take a second look at it and see where we can improve.
After having been played with by the entire kindergarten, after having been left outside all year for many years and after having been taking a lot of beatings all day long by the kids, we exchange the old products with fresh supplies. The products that we get back are usually in one piece, but depending on how hard they have been treated, the printing and decorations are worn. But we don't mind because it means that the product facilitated active play for many years - and that's what matters.